See the intersection of professional video production and the Oil and Gas industry, in ways that you’ve never imagined. Plus the positive impact to the business. To learn more about Locke Bryan click here.
Mark: Hey, folks. Let’s learn something new about the oil and gas industry.
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All right. Today, we have a great show, we have Michael with Locke Bryan.
Good morning, Michael.
Michael: Good morning.
Mark: And today, we’re going to talk about how a video production company can impact the oil and gas industry and impacts in a lot of different ways none of which I knew until I engaged with their company.
And actually, the way I got engaged is one of Michael’s employees actually stalked me on social media. Go figure. Reached to me and formed a wonderful relationship.
So, Michael, one of the things I want to talk to you about real quick is when people think of video and doing video spots, they normally think of things like commercials, advertising, marketing, but you actually impact the business in a lot ways one of which is training. Can you talk about that a little bit?
Michael: Sure. Sure. There’s a number of different ways that we help companies get the most for their training budgets. We can help them – first of all we keep things consistent, so that once the company decides what their training parameters are and what they, you know, what the issues that they need to address, we can help them put together and we did from beginning to end.
We also – we can help with content in every aspect of that there and so, by that we save the money by – by being content experts. We also help them keep up with the continuing and changing regulations and every year that that changes there, so we keep them in compliance. That saves the money on that aspect as well.
In addition, we keep the message consistent, so whether you have a number of different trainers or if you have third party trainers come in, we keep that message consistent as well there.
And then, and also we – we like that when we’re doing training projects we don’t just look at it just as a training project, we try to put together start building the client a library. And so, whether it’s pictures of the guys doing jobs or the guys and girls doing, you know, specifically work for your particular company or just general oil and gas, we start to build that library so then you can do other projects with that.
Because what we try to do is we try to give them – give the company the most bang for their buck.
Mark: But one of those things that Michael’s company brings to the table, they give you this library material that you could use later which is awesome.
So, Michael, let’s talk about some of our clients which seem to be smaller service companies $500 million revenue or so. For a smaller service company you actually bring turnkey which saves them money and saves them time, but you also bring expertise which quite honestly would cost someone a fortune to try to bring in house.
Michael: That’s true, that’s true because – because we have design going relationships with these content experts, I mean these guys they, you know, they scour the rags and every year that it changes, they’re up on top of that which, you know, if anybody would just start over and just go and do that, yes, it would cost them tremendous amounts of money, whereas we have that as part of our offering there and that’s something that we also bring to the table.
Mark: And then, Michael probably won’t mention this, I’ll go ahead and do it, but some of the largest super majors in the service companies are existing clients, so they know the oil and gas industry and my audience knows how valuable it is.
So, if somebody wanted to reach out to you and find out more about what you do, where should they go?
Michael: Well, you could – our website www.lockerbryan.com. That has a lot of our consistent work, we do broadcast commercials in additions to business to business pieces here. You guys can take a look at a full range of budgets and projects and clients that we work with. But, yeah, that’s the best way to get a hold of us there is just through our website.
Mark: Hey, folks, don’t worry about writing notes, we’ll put a link in the show notes.
So, Michael, I really appreciate your time.
Michael: Oh, my pleasure, my pleasure. Thank you.
Mark: Yeah. Folks, I hope this helped. We will see you next time.
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